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What makes a Cheeto a Cheeto?

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Published in Daily Trivia

Cheetos are a crunchy, cheese-flavored snack made from cornmeal introduced by Frito-Lay in 1948, and currently sell about one billion bags per year in a number of countries. In some markets they are popular enough that the word "Cheetos" is often used as a generic term for any similar cheese puffs snack food, but it is, in fact, trademarked by the Frito-Lay company.

 


 

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